Ans. Yes. It is important to understand that search engine crawlers may not always execute the same code as browsers do, so your website may look different when viewed by bots than when viewed by users.
Can Googlebot click buttons on a website or scroll?
However, just because Googlebot can interact with elements doesn’t guarantee that those elements will be seen within the SERP.
For example, if a certain page requires scrolling through before certain content appears, it’s possible that the bot has seen the content but hasn’t indexed it because it believes it isn’t relevant enough. To ensure that all relevant content is being indexed, developers should focus on improving performance and eliminating roadblocks from their sites.
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What browser is Google currently using for rendering web pages?
By making sure that your content is easily accessible on mobile devices, your chances of appearing in the SERPs will increase significantly.
Can I detect Googlebot by the user agent string and serve it as a pre-rendered version of my website?
Doing so ensures that the crawler can quickly and accurately index the website. Additionally, developers should pay attention to any requests made to their API endpoints, as this is another way that the crawler is accessing the website. Taking the necessary steps to optimize your website for Googlebot is essential to achieving success in organic rankings.
This requires extra steps to ensure that all elements of the app are properly indexed by search engines. Additionally, PWAs can utilize App Shell technology which allows elements such as the header, footer, and navigation bar to persist even after the rest of the content has been updated or reloaded.
This allows the App Shell to become an integral part of the website architecture, providing quick navigation and improved user experience. Lastly, PWAs must meet certain requirements outlined by Google for them to be eligible for installation from the Play Store or App Store.
Ensuring all requirements are met before submitting your PWA for approval is essential for obtaining favourable organic rankings.
Are the two waves of indexing gone?
Furthermore, some developers opt to employ dynamic serving to deliver tailored content depending on the device that is requesting the website. As such, the crawler needs to be able to distinguish between the two waves of indexing to effectively crawl and render the website.
It is also critical for developers to stay up-to-date on the latest crawling and indexing tools and technologies to ensure that their website is correctly interpreted by Googlebot.
SOJY is a Growth Marketing Strategist with proven expertise in Marketing Psychology, Performance marketing and SEO with over 7 years of experience in the industry. With a passion for helping businesses grow, he has a track record of success in developing and executing innovative marketing strategies that drive growth and ROI.