Branding

Competitive Analysis

Competitive Analysis: How to Understand Your Competitors and Strengthen Your Business

Competitive analysis can seem like an intimidating task to take on, but by doing so you can stay one step ahead of your competitors and create strategies that will strengthen your business’s position in the market. It’s also an important exercise because it helps you understand who you’re up against and what you can do …

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Use Semantically Similar HTML tags When Redesigning a Website and Avoid SERP Rank Drop

When redesigning a website, it is important to maintain the same semantically similar HTML structure in order to preserve the website’s search engine rankings and improve the user experience. Here are a few ways to add semantically similar HTML when redesigning a website: 1. Use the same HTML tags: When redesigning a website, it’s important …

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